Be Empowered

Explore impactful books for career and business insights: 'The End of Average' by Todd Rose challenges the notion of averages in assessing potential, 'The Essential Guide for Hiring & Getting Hired' offers insights into effective hiring and job-seeking, and 'Corporate Explorer' delves into corporate innovation strategies. For more resources, contact arturo@goamaru.com.

Job Search and Career Building Books

  • The assumption that metrics comparing us to an average—like GPAs, personality test results, and performance review ratings—reveal something meaningful about our potential is so ingrained in our consciousness that we don’t even question it. That assumption, says Harvard’s Todd Rose, is spectacularly—and scientifically—wrong.

    In The End of Average, Rose, a rising star in the new field of the science of the individual shows that no one is average. Not you. Not your kids. Not your employees. This isn’t hollow sloganeering—it’s a mathematical fact with enormous practical consequences. But while we know people learn and develop in distinctive ways, these unique patterns of behaviors are lost in our schools and businesses which have been designed around the mythical “average person.” This average-size-fits-all model ignores our differences and fails at recognizing talent. It’s time to change it.

    Weaving science, history, and his personal experiences as a high school dropout, Rose offers a powerful alternative to understanding individuals through averages: the three principles of individuality. The jaggedness principle (talent is always jagged), the context principle (traits are a myth), and the pathways principle (we all walk the road less traveled) help us understand our true uniqueness—and that of others—and how to take full advantage of individuality to gain an edge in life.

    https://www.amazon.com/End-Average-Succeed-Values-Sameness-ebook/dp/B00R1JU7P6?crid=23ALCKJYOV8DX&keywords=end+of+average&qid=1695434752&sprefix=end+of+av,aps,98&sr=8-1

  • This book is written for everyone involved in the hiring process.

    It will help hiring managers and recruiters find and hire more top-notch people for any job, from entry-level to senior executive. Using the two-question Performance-based Interview, anyone who is involved in assessing candidates will quickly be more effective and more accurate.

    Just as important, it will help job-seekers find better jobs by giving them an inside view of how most companies look for, assess and hire new employees. Hiring top talent starts by clarifying expectations up front. This has been shown to be the primary reason people perform at peak levels. This book is based on the Performance-based Hiring process Lou Adler introduced in his Amazon bestseller, "Hire With Your Head".

    https://www.amazon.com/Essential-Guide-Hiring-Getting-Hired-ebook/dp/B00B9JZMKE?crid=2ZINE9GUPQRWU&keywords=hire+with+your+head+5th+edition&qid=1695434717&sprefix=hire+with+y,aps,95&sr=8-4

  • Innovation used to be seen as a game best left to entrepreneurs, but now a new breed of corporate managers is flipping this logic on its head. These Corporate Explorers have the insight, resilience, and discipline to overcome the obstacles and build new ventures from inside even the largest organizations.

    Corporate Explorers are part entrepreneurs, using innovation disciplines to jump start cutting-edge ideas, and part change leaders, capable of creating support for investment. They see that corporations already own the ideas, resources, and—critically—the talent to build new ventures. Companies like Amazon, Microsoft, Bosch, LexisNexis, and Analog Devices enable managers to put these assets to use and gain an upper hand over startups that threaten to disrupt them.

    Corporate Explorer is a guidebook to the practices that enable these managers to go from idea into action. It demonstrates how success is not only possible but may offer entrenched companies better odds than venture-capital backed startups.

    This actionable and proven framework explains how managers can become successful corporate innovators; it includes tools to:

    Learn how to apply innovation practices with greater discipline

    • Turn great ideas into a full-time job as an innovation leader

    • Experiment with and scale original business models

    • Transform innovation programs into a thriving source of new business

    • Attract, retain, and motivate entrepreneurial talent

    • Energize employees by creating a realistic way to innovate

    These lessons come from the trailblazers of corporate innovation—Andrew Binns (Change Logic), Charles O'Reilly (Stanford Graduate School of Business), and Michael Tushman (Harvard Business School)—who have decades of experience helping entrepreneurial-minded executives activate employees to become Corporate Explorers.

    Entrepreneurs take notice—it's time for Corporate Explorers to set the pace and chart the course for disruption.

    https://www.amazon.com/Corporate-Explorer-Corporations-Startups-Innovation-ebook/dp/B09RHNQY6H?crid=ER1S1T22755I&keywords=corporate+explorer+book&qid=1695435302&sprefix=corporate+ex,aps,88&sr=8-1

  • Over the years, as Rick Ruben has thought deeply about where creativity comes from and where it doesn’t, he has learned that being an artist isn’t about your specific output, it’s about your relationship to the world. Creativity has a place in everyone’s life, and everyone can make that place larger. In fact, there are few more important responsibilities.

    The Creative Act is a beautiful and generous course of study that illuminates the path…as a road we all can follow. It distills the wisdom gleaned from a lifetime’s work into a luminous reading experience that puts the power to create moments—and lifetimes—of exhilaration and transcendence within closer reach for all of us.